“tag eins” is a new crowdfunded platform for slow-journalism, that provides solutions instead of talking about problems. It focuses on qualitative texts without clickbait headlines. Its goal is to not answer the question “What has happened?” but rather “Why did something happen”?
The brand design focuses on a positive and lively look. It’s conceptual roots are a digital and flexible world combined with serious, qualitative journalism.
Client: tag eins – Magazin für Veränderung
Project: Brand Design
Naming: Buero Beer
Year: 2022